Baby Clothes

Baby Clothes, Newborn Outfits & Everyday Essentials

Discover our baby clothes, from soft cotton bodysuits and sleepsuits to coordinated outfits and knitted booties. Whether you’re preparing for a new arrival or choosing a thoughtful present, explore babywear for everyday dressing and special little moments.

Our collection includes baby girl clothes, baby boy outfits and unisex baby clothing, with gentle neutrals, classic colours and playful designs. Choose individual essentials, mix and match your favourites or find a clothing set to start their first wardrobe.

Newborn Baby Clothes, Sleepsuits and Bodysuits

Build a collection of everyday essentials with our baby sleepsuits and bodysuits, including 100% cotton options. These versatile pieces can be worn on their own or combined with other clothing, depending on the weather and your baby’s needs.

When choosing newborn baby clothes, check each product’s fabric composition, fastening details and size guide. Materials and fit vary between designs, so the individual listing will help you find the right option.

Baby Outfits to Mix and Match

Choose a coordinated set for easy outfit planning, or bring together separate tops, bottoms, hats and booties. Soft pinks, blues and neutral shades offer plenty of combinations for everyday wear and gifting.

Neutral baby clothing is a lovely choice when the baby’s gender is a surprise or the parents prefer an understated palette. Look for colours and patterns that complement pieces they already have.

MonoCub: Black and White Babywear

Explore MonoCub, our signature black and white babywear collection, for a contemporary take on everyday outfits. Bold, simple designs create a distinctive monochrome look for parents who enjoy modern, gender-neutral clothing.

Choose a standout piece or combine MonoCub styles with plain basics for an outfit with character. Check individual listings for available sizes, fabrics and care instructions.

Baby Knitwear and Finishing Touches

Add texture to an outfit with knitted booties and selected layering pieces. These small additions make lovely gifts and can help bring a coordinated outfit together.

For a larger present, pair your chosen clothing with one of our baby blankets, selecting complementary colours and textures.

Baby Clothing Gifts and Personalised Outfits

A clothing set makes a practical baby shower or newborn gift. Choose a size for the early days or something larger for the baby to grow into, guided by the parents’ preferences.

Explore our personalised baby gifts for selected clothing that can be personalised. Each product page explains the available options and preparation time.

You can also create your own baby hamper, combining an outfit with a blanket, toy or keepsake. For ready-made combinations, browse our baby hampers.

Carefully Chosen by Ema and Boo

As an independent, mum-run UK baby gift shop, we select babywear with attention to fabrics, practical details and design. From everyday cotton essentials to our distinctive MonoCub pieces, find clothing that’s lovely to give and useful to receive.

Frequently Asked Questions

What baby clothes should I buy for a newborn?

Bodysuits and sleepsuits are useful starting points, with other pieces chosen according to the season and the family’s preferences. Look for practical fastenings, suitable fabrics and clear care instructions. If you’re buying a gift, check whether the parents need a particular size.

Should I choose newborn or 0–3 months clothing?

Use the individual brand’s size guide, including height and weight measurements where provided. Newborn and 0–3 months are different sizes, and fit varies between babies and brands. For a gift, a larger size can be useful if the family already has plenty of first outfits.

Are all your baby clothes made from cotton?

Our collection includes 100% cotton pieces alongside other fabrics and blends. Check the composition on each product page, particularly when choosing knitwear or an item with a specific texture. Follow the supplied care label when washing.

Can I add baby clothing to a gift hamper?

Yes. Choose your packaging through our build-your-own hamper option, then add clothing and any other gifts you’d like included. Selected items also offer personalisation; check the product page for options and dispatch details.